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Google analytics 4

October 17, 2022 / All, Blog - 5 minutes

What is Google Analytics 4 (GA4) & Why You Need to Get on Top of It 

On July 1st 2023, your current version of Google Universal Analytics will stop processing new hits. In other words, the new version of Google Analytics, known as Google Analytics 4 (GA4) will be replacing Google Universal Analytics for good. It’s important to get your head around it now so that you can be ready for the change. If you own or work with websites and apps, then this is something that you need to be across in 2022 and beyond.

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HubSpot vs Salesforce

October 13, 2022 / All, Blog - 8 minutes

HubSpot vs Salesforce: Detailed Feature & Pricing Comparison 

Which is better – HubSpot or Salesforce? Both HubSpot and Salesforce boast top-tier Customer Relationship Management (CRM) capabilities, so it’s difficult to know at first glance which one is better. Ultimately, there are many similarities between the two, however there are a few key differences which can help you answer which one is better for you. 

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man on laptop looking at data

October 7, 2022 / All, Blog - 10 minutes

Is It Time to Upgrade Your CRM? 

You might have been using your CRM for a while, or you might not even have one relying on spreadsheets . Regardless of your situation, you may be asking yourself whether it’s time to upgrade your CRM.

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5 things your website should include

October 3, 2022 / All, Blog - 5 minutes

5 Things Your Website Should Include 

Building a high converting website relies on understanding the psychology of our potential buyers. Through this understanding we can inspire action from our audience and move them further through our purchasing journey. So, the question arises, what does our website need to include to do just this?  

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