Paid Media
Paid Media
Welcome to our Paid Media learning centre, where you’ll find a wealth of resources to help you utilise paid media to grow your business. Our comprehensive collection of articles, podcast episodes, videos and downloadable resources covers all aspects of paid media marketing, including Google Ads, Facebook and Instagram Ads, and more.
How to Give RedPandas Access to Your Google A...
Do you actually know what’s working in your paid ads right now? And we’re not talking about what the dashboard says at a gl...
What Are The Best Paid Media Platforms By Indus...
There’s a hard truth most marketers don’t mention often enough. Your industry makes as much of a difference in your campaig...
Meta Ads’ Andromeda Update: What Does It ...
What if the real reason your Meta campaigns slowed down this year has nothing to do with your budget, your agency, or your audi...
Latest Paid Media Posts
How to Improve Lead Quality from Your Paid Media Efforts
You’re running ads. The leads are pouring in. But there’s a problem—they aren’t converting.…
Why Am I Generating Low Quality and Irrelevant Leads with Paid Ads (+10 Ways You Can Increase Lead Quality)
Have you ever felt like you’re pouring money into paid ads only to be…
How to Save Time with a Custom ChatGPT Bot | Episode 154
ChatGPT was cool, but now you can build your very own, personalised ChatGPT Bot,…
GOFAR Case Study
About GOFAR GOFAR is a Forbes & SMH featured company that lowers fuel and…
Growing E-commerce Sales by 150% | Episode 152
Did you know that there are proven methods you can use time and time…
Top 2024 Digital Marketing Trends | Episode 150
Master the future of digital marketing in 2024 with our latest breakdown of the…
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Meta Ads Secret to Rapid Campaign Scaling (No One’s...
In this episode, we break down the key to Meta Ads success: vertical scaling, horizontal scaling,...
The Perfect Paid Media Strategy | Episode 138
In this episode we talk about CHATGPT-3 giving medical advice, the perfect paid media strategy to...
The Death of Facebook Targeting? | Episode 182
In this episode, we dive into Meta’s shift toward broad targeting powered by AI optimisations, ...
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