049: Content Quantity vs Quality Debate Plus New Facebook Page Updates & 360 Photo Hacks

Statistically over 90% of your content won’t go anywhere. So what are you supposed to do? How do you get content cut through? In this episode I discuss a controversial view that content quantity not quality is something you now need to focus. Please I share some Facebook Page updates & tips that I guarantee will have you reaching for the edit page button in no time.

[Tweet “Debunking the Content Quality vs Quantity Debate #podcast “]

Buzz 1: Facebook Page Updates & Tips

New features, templates and commercial opportunities including the option to add a shop or services:

[Tweet “New @Facebook Page Updates You Need to Take Advantage of”]

Latest Facebook image guidelines.

Social Media Examiner’s best practical tips on leveraging Facebook’s new page updates.

Buzz 2: How to Upload & Use Facebook 360 Photos

[Tweet “Facebook Now Supports 360 Photos Uploaded from Your Smartphone”]

Facebook 360 Photos Support page and tips.

Featured Buzz: The Content Quality vs Quantity Debate

How to find the content marketing unicorns amongst a sea of donkeys?

1. Content Marketing Measurement & Tracking

What get’s measured gets managed!

Try a templated Google Analytics Dashboard.

Or for a little extra, try a dashboard tool like Klipfolio from $24/month:

Links discussed:

• Larry Kim’s Interview with Conductor
• Neil Patel’s Ultimate Guide to Writing Epic Content – great post and fantastic example of well researched, in depth content
• Steve Rayson’s The Future is More Content: Jeff Bezos, Robots and High Volume Publishing article

About the Author

Moby

This article was written by the team at RedPandas Digital, a HubSpot Diamond Partner based in Sydney, Australia, and one of only four HubSpot-accredited Diamond partners in the Asia-Pacific region.

RedPandas has implemented and optimised HubSpot for businesses across construction, healthcare, legal, education, and professional services.