Why Your Retargeting Lists Are Dying (and How to Save Them) | Episode 208 #InboundBuzz

10 mins read
A inboundbuzz podcast episode 206

Cookie-based remarketing is quietly falling apart, and most marketing teams haven’t noticed yet.

In this episode of InboundBuzz, we cover how remarketing has shifted toward list based, lookalike style targeting, and why syncing clean CRM data to platforms like Google and Facebook has become the real unlock.

Watch this episode to see exactly what’s changing and how to get your data ready.

About the Author

Manolo

Manolo is our content engine, blending sharp copywriting, smart journey design and content strategy to move people from “just browsing” to “where do I sign?”.

Before content calendars and launch plans, he was an international motorsport photographer, spending two years shooting development series races in Japan and covering local teams in the Philippines. When he’s not writing, you’ll probably find him in a BJJ class (at the expense of his joints) or running on a slightly alarming amount of black coffee

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