Luca T
Exploring ideas one post at a time — browse all 487 articles written by Luca T.
What is HubSpot’s Buyer Intent Feature…...
In this episode, we unpack the power of HubSpot’s Buyer Intent tool and how it fits into modern workflows. Learn how to t...
The Approach that ACTUALLY Works for Ranking in...
In this episode, we cover how LLMs learn from everywhere, and how it affects your brand’s online presence today. This vid...
Are Your Lifecycle Stages Are a Mess? Here’s...
In this episode of HubSpot Mentors, we explore why default lifecycle stages in HubSpot don’t work in 2025 and how to fix the...
Latest Luca T Posts
The Rapidly Changing Buyer and the Impact on Your Bottom Line
In the last decade and a half, the buyer has changed drastically. This shift…
Specialist Marketer vs. Generalist Marketer | MM Episode16
When Linda and Tasha both started working in Marketing, they questioned themselves if they…
Six Marketing KPIs You Should Be Tracking
You’re likely already tracking the obvious KPIs like Sales Qualified Leads (SQLs) and Cost…
How to convince your CEO or management that HubSpot is a good investment?
You’re convinced that HubSpot can help you make a positive impact in your role,…
Should I Have a Side Hustle? | MM Episode15
Often Tasha and Linda share they are asked to some work on the side…
What is Google Analytics 4 (GA4) & Why You Need to Get on Top of It
On July 1st 2023, your current version of Google Universal Analytics will stop processing…
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The Review Signal That AI Search Can’t Ignore | Episode 206 #InboundBuzz
Most businesses treat reviews as something to chase occasionally rather than a system to…
Your Meta Ads Need Better Creative, Not Better Targeting | Episode 205 #InboundBuzz
Meta ads have changed. The old days of relying on hyper-specific audience targeting are…
Why Your Deal Pipeline Is Lying to You (And How to Fix It)
If your deal pipeline is full of contacts nobody has followed up on, close…
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