They Ask, You Answer APAC Summit | RedPandas Digital

They Ask, You Answer Summit

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They Ask, You Answer Summit APAC

A Business Event for CEOs, Sales Leaders,
Marketing Managers and Content Creators.

Tuesday Oct 31st, 2023, Sydney Olympic Park

Summit Starting In…


What is the They Ask, You Answer Summit?

Designed for YOU

This summit is designed for CEOs, business leaders, sales leaders, marketers and content creators who want to stay ahead of the curve in the digital age. There is one track so you won't miss anything if you attend. Onsite attendees will get recordings to have watch parties back in the office.

Learn from Each Other

This is your chance to connect with other experts, sales professionals, marketing experts and members of the They Ask, You Answer community in person. Learn from those who’ve been down the path before and those who are with you on the journey now.

Showcase Your Success

At the They Ask, You Answer Summit, you'll have a chance to share your They Ask, You Answer journey, learn from other attendees about hurdles they've overcome, and celebrate your successes so far. We may even have a few surprises in store!

Be Inspired by the Very Best of the They Ask, You Answer Community from Around the World

Marcus’s best-selling book ‘They Ask, You Answer’ is recognised by Forbes and Mashable as one of the top marketing books of all time. Marcus has been featured in the New York Times and presented on the world’s biggest stages.

Marcus is also a partner of RedPandas Digital and trains the team on all things TAYA.

Marcus Sheridan

Owner/Partner, IMPACT

Moby is APAC’s most experienced TAYA Sales Coach and Strategist. With 15 years’ worth of digital mastery on both sides of the corporate client and agency fence. Moby’s also a podcaster since 2016, a TikTok influencer & brand ambassador for LinkedIn

Moby Siddique

CEO & Founder of RedPandas

Linda is Head of Content at RedPandas. She’s also the most experienced Content Trainer in APAC and one half of the Marketing Mentors podcast.

Linda Damico

Head of Content & Marketing Strategist

Ed McKnight is the resident economist at Opes Partners in NZ and co-hosts the ‘Property Academy Podcast’. Using content, Ed has transformed Opes Partners to triple digit growth and has Opes becoming the leading financial planning and property investment company in NZ.

Ed McKnight

Opes Partners

Tasha is our resident certified HubSpot trainer and Head of Operations. She’s also one half of the Marketing Mentors podcast.

Tasha Dal Bianco

Operations & HubSpot Lead

4 Key Topics to Guide Your Sales & Marketing Success

Increase Pipeline & Close More Deals

Close rates stubbornly stuck? Sales constantly finding themselves up against indecision? You will learn how to build your pipeline, attract more clients, and close more deals.

Dominate Your Industry

Become the most trusted voice in your space by obsessively answering buyer questions and concerns better than anyone else. In other words: They Ask, You Answer.

Beyond ChatGPT

Businesses across the world are asking themselves: What does AI mean for our business? Especially for sales and marketing. Walk away with actionable insights you can implement right away.

Content Creators & Marketers

Calling all content writers, managers, and videographers! Learn from others in your role about hurdles they've overcome and best practices they use.


Agenda is subject to change.

Tuesday October 31st


Doors Open - Light Breakfast Served

9:00AM - 11:00AM

Dominate Your Industry with Trust & They Ask, You Answer

This featured workshop is great for those unfamiliar with They Ask, You Answer and how it can help you become the most dominant voice in your industry. Ideal for newbies, those just getting started with TAYA, or anyone interested in a refresher!

Marcus Sheridan
11:00AM - 11:15AM


11:15AM - 12:00PM

Leading Your Sales Team to Success

This session will help you drive success for your sales team through effective communication and coaching. Learn how to develop a high performing, buyer-focused, sales team primed for higher closing rates.

Moby Siddique
12:00PM - 12:30PM

Doubling Your Closing Rate with a Sales Journey Map

What’s something every sales team thinks they have but they don’t really? A Sales Journey Map. In this session Tash will share how we’ve built high performing pipelines for both small businesses and heavy weights like Bupa.

Tasha Dal Bianco
12:30 - 1:30PM


1:30PM - 2:15PM

Our Credit Card was Maxed Out and Our Business Was Failing

Hear from regional client Ed McKnight at Opes Partners about how finding and implementing They Ask, You Answer changed the course of the business and Ed’s career. This captivating story will inspire and motivate you as well as give you tangible tips to implement right away with your team.

Ed McKnight
2:15PM - 3:00PM

Beyond ChatGPT: How AI Will Transform Your Business and Marketing

As AI advances what’s possible with technology, a next generation of marketers is emerging. Don’t wait for the marketing world to get smarter around you. Take the initiative now to understand, pilot, and scale AI. The opportunities are endless for leaders with the will and vision to transform their careers, brands, and the industry.
The future of business is human + machine, and the future is now.

Moby Siddique
3:00PM - 3:15PM


3:15PM - 4:00PM

7 Killer AI Prompts for Marketers to Use Immediately

Are you overwhelmed by the thought of incorporating Artificial Intelligence (AI) into your content strategy? Don’t worry, you’re not alone. With the rapid advancement of AI technology, it’s easy to feel intimidated by the complexity and technical jargon associated with it. However, in this session, we’ll simplify the process and introduce you to 7 Killer AI prompts that can help you create compelling content for your They Ask, You Answer strategy. So, join us and let’s simplify the world of AI-powered content creation together!

Linda Damico

Closing Remarks


Waterview in Bicentennial Park, Bicentennial Park Drive, Sydney Olympic Park.
Get Directions

What Attendees Said About the Last Summit

"I enjoyed the breakout panels and being able to interact and meet other individuals in the same 'boat' as us and those who have been doing this for years."

Daniela Escudero

J Designs Pool and Spa

“The TAYA Summit provides a deep-dive into the "They Ask, You Answer" philosophy. More than you can ever get from reading the books and watching seminars online, attendees are exposed to informative, interactive, and real-world success stories of the TAYA program."

Jared Hale

Content Manager, OLG Office

"I felt that the time & energy in learning new approaches and meeting new people was well spent, and I am excited to bring my entire team to the next one!"

Amy Garelick

CEO, POWER UP Video Studios

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Special pricing and tickets available for groups bigger than 4 people.