How to create a UTM code in HubSpot? | HubSpot Reporting

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Weather you are running a paid campaign on Facebook or even an outbound campaign where you are referring audiences to a specific URL. It is important to use UTM codes or parameters, so that after your campaigns end you can settle into your reports and feel confident in WHERE your traffic came from. Then ultimately know where to spend your marketing dollars and where not to spend them!

Often my clients want to know ‘How to create a UTM code in HubSpot?‘ so I created this short tutorial to show you exactly how to create a UTM code in your HubSpot portal.

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