Chat bots, Facebook bots, messenger bots, what’s it all mean and why should marketers care? Elissa Hudson, ANZ Marketing Manager @ HubSpot talks all things chat bots as well as a quick insight into HubSpot’s new Conversations tool now live and available for free!
View the video version of the interview here:
Elissa talks about:
Differences between Facebook bots, chatbots, messenger bots
Best practices on how to use messenger as a live chat replacement on your website
Replacing the need for an app for messenger
How to get started with chatbot marketing, where to start
Sending visitors to Messenger as opposed to Facebook ads
HubSpot Conversations and bot building! Linking into CRM
Should you be concerned about Facebook’s decline and will this affect Facebook Messenger?