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Dave Chaffey, founder of smartinsights.com, has been predicting digital marketing trends and consulting on strategic best practice for over a decade. I personally have a lot to credit Dave Chaffey on my own personal digital marketing successes and I think you’re going to love listening to this episode going into 2017.
Dave shares his insight on what the winners are doing, what we need to look out for and the problem with listening to ultra-influencers.
(View on mobile to get the mobile views obviously!)
And on mobile, very different elements featured based on what the user is looking for in different contexts:
Also check out AO as a good example of different adaptive sites.
Also check out Brian Dean’s Skyscraper technique for SEO
How you get the most cut through the quickest using digital
Dave’s favourite marketing blog: MarketingLand